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New investments in breeding and R&D benefit traditional poultry

SASSO has been a pioneer in traditional poultry since the beginning and the company has grown and developed itself, based on history and tradition, in France at first. Today, the company exports its …

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Sasso and Gramado Avicultura establish partnership

January 28, 2020, Atlanta (USA), Brazilian Gramado Avicultura and traditional poultry specialist SASSO sign a new exclusive agreement for the distribution of SASSO's colored breeders in Latin Am…

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The sustainable African poultry project: one year later

Almost one year ago, we announced the launch of a project we are very proud to lead: the SAPPSA project, which was awarded a multi-year grant from the Bill & Melinda Gates Foundation. The goal of…

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A new brand promise for SASSO

SASSO is ready to color your world.

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Traditional poultry in strategic partnership with Sasso

With the growing market for tradition and taste, Sasso and Hendrix Genetics have joined forces in traditional broiler breeding. Hendrix Genetics recognized the interest in traditional poultry several…